User Interface. User Experience. User Adoption. User Engagement. Too many buzzwords?
Yes indeed, but Apple built its business model on them, and has now quarterly revenue of $64 billion*.The term “User Experience” owes its origin to Donald Arthur ‘Don’ Norman** that put meaning to it while working at Apple in 1993. Architecture and functionality are alpha and omega of any product, including mobile software. However, it is the design and overall look ‘n feel that drives user engagement. Continue reading →
Think of beta testing as an important phase of your business mobile strategy.Why?
Because when the new version of your app comes, you and your users will be ready to work with it without compromises. Beta testing simply means improving the experience for your users and reducing potential risks.
We’ve already discussed audience demographics and topic blocks for this year’s resco.next. We strive to make the event bigger and better every year, making sure our attendees leave with practical knowledge about implementing mobility (and good networking memories). To help us make this happen, the following speakers have kindly agreed to share their experiences with Resco.