The resco.next conference is the headline event taking place in Atlanta on March 14-15th – with a unique chance to meet and hear from Ben Vollmer, Microsoft‘s Global Lead for Dynamics 365 Field Service. But once you’ve learned all there is about Resco’s products and latest trends in business mobility, what else is there to know and explore in the capital of Georgia?
The City in a Forest
Surrounded by woods and with over 100,000 shade trees planted across the city grounds, Atlanta leads the nation with the title of “City in a Forest”. The National Forest Service has recognized Atlanta as “the most heavily forested urban area in the country,” covering 47.9% of the city. Piedmont Park, Stone Mountain Park and Centennial Olympic Park with the Georgia Aquarium nearby are all ideal spots for a relaxing afternoon.
Atlanta is also home to 71 streets with a variation of the word “peachtree” in their names. So almost all directions include the phrase “Go down the Peachtree,” even though there are no peach trees in the area. The name “peachtree” evolved from “pitch tree,” which is what the native pine trees were called because of their sticky sap.
The world’s largest drive-in and a booming restaurant scene
Housed on more than two acres in downtown Atlanta, the Varsity has been an Atlanta institution for over 75 years. Able to accommodate 600 cars outside and more than 800 people inside, the Varsity makes two miles of hot dogs, 2500 pounds of potatoes, 5000 fried pies and 300 gallons of chili from scratch every day.
If drive-ins aren’t your thing, the more traditional restaurant and bar offering is also blooming. The local mix of cultures created an expansive food and drink scene: Saltyard, King+Duke, Stillhouse, Seven Lamps, 1kept, Umi, Dell Friscoe’s Grille, Chops Lobster Bar… those are just a few of countless places offering the best of the world’s cuisine. Not to mention the impressive collection of ever-more popular rooftop bars, guaranteed to serve your favorite drink. At one of them, SkyLounge at the Glenn Hotel (voted one of top 23 best rooftop lounges in the world), the official conference reception will be held.
The home of 15 Fortune 500 companies
Home to nearly 6 million people and more than 150,000 businesses, the metro Atlanta area continues to be an attractive location for Fortune 500 enterprises. In fact, you can find 15 of them here, including headquarters of household names such as The Coca Cola Company, CNN, United Parcel Service (UPS) and Delta Airlines.
At the World of Coca-Cola and the CNN Studio Tour, you can get a peek behind the scenes, as well. Walk through fascinating Coca-Cola exhibits, check out the classic ads, discover the bottling process and get a glimpse of the vault containing the secret formula. And at CNN see exactly how this global media superpower reports news, beginning to end.
Busiest airport in the world
The city of Atlanta was originally built as a railway transportation hub. In recent times, thanks to the strategic location, The Hartsfield-Jackson Atlanta International Airport has held the title of “world’s busiest airport” for more than 18 years.
It’s 101 million passenger’s eclipses any “passenger movements” in other airports around the world. Its terminal is as big as 45 football fields and it’s just a three-hour flight from most major American cities. This easy accessibility is also one of the reasons why we decided to host this year’s resco.next in Atlanta.
Birthplace of civil rights movement in America & home of two Nobel Peace Prize winners
Atlanta is also famous for many of the civil rights movement’s key leaders and organizations. And it is one of two cities in the world (the other is Soweto in South Africa) that are the home of two Nobel Peace Prize winners: Martin Luther King Jr. and President Jimmy Carter.
Visit the Martin Luther King, Jr. National Historic Site to learn more about his childhood and life. Admission is free and most of the park can be explored also with a self-guided tour. Or you can knock on the door of the Oval Office at the Jimmy Carter Presidential Library & Museum. There are only 13 presidential libraries in the US – and in this one you’ll find everything from an Oval Office replica to the gifts received during Carters’ presidency.
Tallest building in the US outside of New York or Chicago with no street level entrance
The tallest building in America not located in either New York City or Chicago can be found in Atlanta. The Bank of America Plaza stands at 1,023 feet (311.8 meters) tall and is the landmark of the city’s skyline. Curiously, there are no street level pedestrian entrances to the building as most people enter and exit from the parking areas located underground.
The only American city burned down as an act of war
During the American Civil War, General Sherman burned the city during his infamous ‘March to the Sea.’ Following the city’s surrender to Sherman in November of 1864, only 400 structures remained standing. However, like the mythological phoenix, Atlanta rose from the ashes and rebuilt. As a result, the phoenix also became the city’s official symbol. At the 32-acre Atlanta History Center you can travel back in the past and re-live all the events that shaped the city’s history.
Free bags of money at the local Federal Reserve Bank
Get your free bag of money as part of the Federal Reserve Bank’s free tour, where you’ll learn the history of money, how it is made, and maybe even why there never seems to be enough of it. Unfortunately, the money in the bag is shredded? But hey – at least it’s still real.
Bonus fact: It is against the law to tie a giraffe to a telephone pole or a street lamp
In Atlanta, it’s specifically illegal to tie your giraffe to a streetlight or telephone pole. The good news is, you can still tie it to bike racks if you need to make a quick grocery store stop while out on a walk :)
Make sure to book your spot for resco.next 2018 and explore Atlanta while in town. Register with our special promo code ATLPR2018 and save 15% off your conference pass today.